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Neil Griffin College of Business – Student Learning Outcomes

Program Outcomes Undergraduate Graduate
Business Core See Outcomes  
Accounting See Outcomes See Outcomes
Applied Digital Technology   See Outcomes
Business Administration   See Outcomes
Business Technology Education See Outcomes  
Economics See Outcomes  
Finance See Outcomes  
Global Supple Chain Management See Outcomes  
Hospitality and Event Tourism Management See Outcomes  
Information Systems and Business Analytics See Outcomes  
International Business See Outcomes  
Management See Outcomes  
Marketing See Outcomes  

Graduate

Accounting

Program-Level

  • Accounting Knowledge: Students will apply appropriate professional knowledge to a) develop and measure, b) analyze, and c) communicate financial and other business information
  • Data Analytics and Professional Judgment: Students will apply data analysis skills and professional judgment to solve problems and make decisions in a business setting.
  • Research: Students will demonstrate an ability to find and communicate answers to accounting and tax questions by using the appropriate tools to conduct research in original sources of accounting and tax standards.
  • Communication: Students will demonstrate an ability to communicate effectively.

? Download MAcc Outcomes (PDF)

Applied Digital Technology

Program-Level

  • Demonstrate an ability to communicate effectively in written and oral formats
  • Demonstrate an ability to lead and productively participate in group situations
  • Understand the role of business ethics when solving problems and making decisions
  • Apply quantitative and qualitative knowledge to solve problems and make decisions

? Download Applied Digital Technology Outcomes (PDF)

Business Administration

Program-Level

  • Teamwork and Leadership: Our students will demonstrate the ability to lead and productively participate in group situations.
  • Knowledge Application: Our students will be able to apply quantitative and qualitative knowledge to solve problems and make decisions.
  • Ethics: Students will understand the role of business ethics when solving problems and making decisions.
  • Oral Communication: Students will demonstrate an ability to use oral communication effectively.
  • Written Communication: Students will demonstrate the ability to communicate effectively in writing.

? Download MBA Outcomes (PDF)

Undergraduate

Business Core

Program-Level

The College of Business has a core of courses that all business majors must complete. The College has adopted these outcomes for the core:

  • Students will communicate effectively and professionally in writing.
  • Students will demonstrate effective and professional oral communication.
  • Students will be sensitive to ethical issues when making business decisions.
  • Students will demonstrate business knowledge.
  • Students will use critical thinking skills to make decisions.
  • Students will use technology appropriately to communicate, calculate, and present concepts and data.

? Download Business Core Outcomes (PDF)

Accounting

Program-Level

  • Written Communication: Students will be able to demonstrate the ability to communicate
    accounting information effectively in writing.
  • Technology: Students will be able to use technology appropriately to collect and process
    financial data, retrieve and report financial information, and share relevant information with
    internal and external stakeholders.
  • Critical Thinking: Students will demonstrate the ability to think critically about accounting
    issues and topics.
  • Accounting Knowledge: Students will demonstrate an understanding of accounting and
    regulatory standards from the areas of financial, managerial, governmental, and tax
    accounting.
  • Ethics: Students will be able to make ethical decisions in a professional context and
    understand the ethical standards that govern the profession.

? Download Accounting Outcomes (PDF)

Business Technology Education

Program-Level

  • Understand and apply knowledge from business core content areas.
  • Develop teaching plans and self‐evaluate teaching effectiveness.
  • Understand the availability and implementation of technology solutions to improve instruction in the classroom.

? Download Business Technology Outcomes (PDF)

Economics BA, BA Prelaw, BS

Program-Level

  • Successful students will be able to: Demonstrate an understanding of how the supply and demand model can be used to predict market outcomes.
  • Successful students will be able to: Demonstrate an understanding of how firms and markets interrelate in the determination of market outcomes.
  • Successful students will be able to: Demonstrate an understanding of how monetary policy can be used to affect output and prices in models of aggregate economic activity.
  • Successful students will be able to: Demonstrate an understanding of how changes in government expenditures and taxation affect the macro economy using various economic models.
  • Successful students will be able to: Demonstrate critical thinking skills.

? Download Economics Outcomes (PDF)

Finance

Program-Level

  • [OutcomeApply 1]basic financial tools to value financial products.
  • [OutcomeEvaluate 2]financial markets, how securities are traded, and investor behavior.
  • [OutcomeUse 3]financial statements to appropriately evaluate firm performance and determine value of the firm.
  • Project cash flows associated with corporate project evaluation.
  • Analyze the impact of financial markets on interest rate determination.

[CollegeBank CoreManagement or Program Core]Emphasis

  • [CoreApply Outcomebasic 1]financial tools to value financial products.
  • [CoreEvaluate Outcomefinancial 2]markets, how securities are traded, and investor behavior.
  • Use financial statements to appropriately evaluate firm performance and determine value of the firm.
  • Project cash flows associated with corporate project evaluation.
  • Analyze the impact of financial markets on interest rate determination.
  • Analyze the performance of a bank.

? Download [Program Name]Finance Outcomes (PDF)

Global Supply Chain Management

Program-Level

  • [OutcomeStudents 1]will demonstrate a thorough understanding of supply chain management (SCM) principles and strategic goals.
  • [OutcomeStudents 2]will demonstrate skills in solving SCM problems through research and data analysis.
  • [OutcomeStudents 3]
    • will
show

that

[Collegethey Corecan oreffectively Programuse Core]

multiple
    types
  • [Coreof Outcomeinformation 1]technology.
  • [CoreStudents Outcomewill 2]demonstrate the ability to collaborate effectively.

? Download [ProgramGlobal Name]Supply Chain Management Outcomes (PDF)

Hospitality and Event Tourism Management

Program-Level

  • [OutcomeHETM 1]students will employ creativity, research, and critical thinking to solve problems looking analytically and ethically at the triple bottom line
  • [OutcomeHETM 2]students will demonstrate effective culturally sensitive communication skills using facts to support claims, and consideration of multiple stakeholders
  • [OutcomeHETM 3]
    • students
will

demonstrate

[Collegesocial Coreand orcivic Programresponsibility Core]

through
    participation
  • [Corein Outcomea 1]
    • service-learning
  • [Coreproject, Outcomeas 2]members of a team, assisting a community-based organization

? Download [ProgramHospitality Name]and Event Tourism Management Outcomes (PDF)

Information Systems and Business Analytics

Program-Level

  • [OutcomeEvaluate 1]computer systems and network needs in order to recommend possible solutions.
  • [OutcomeExplain 2]IT problems and solutions, and give clear instructions.
  • [OutcomeOversee 3]
    • the
connections

of

[Collegedifferent Coretypes orof Programcomputer Core]

equipment
    to
  • [Coreensure Outcomethey 1]work together Properly.
  • [CoreMake Outcomedecisions 2]about how to allocate resources in order to reach organizational goals.
  • Motivate others so that groups are effective and efficient.

? Download [ProgramInformation Name]Systems and Business Analytics Outcomes (PDF)

International Business

Program-Level

  • [OutcomeStudents 1]will be able to demonstrate their knowledge of International Business.
  • [OutcomeStudents 2]will be able to think critically in order to solve business problems.
  • [OutcomeStudents 3]
    • will
be

competent

[Collegein Coreoral orand Programwritten Core]

communication
    in
  • [Corebusiness Outcome 1]
  • [Core Outcome 2]settings.

? Download [ProgramInternational Name]Business Outcomes (PDF)

Management

Program-Level

  • [OutcomeDemonstrate 1]depth of knowledge of key concepts and principles of management and be able to apply them.
  • [OutcomeDemonstrate 2]skills in research, analysis and problem solving of management problems and issues.
  • [OutcomeDemonstrate 3]
    • leadership
and

team

[College Core or Program Core]

  • [Core Outcome 1]skills.
  • [CoreDemonstrate Outcomeability 2]to effectively communicate business problems, analysis, and solutions (verbal and written)

? Download [Program Name]Management Outcomes (PDF)

Marketing

Program-Level

  • [OutcomeStudents 1]will demonstrate depth in marketing knowledge.
  • [OutcomeStudents 2]will demonstrate analytical and research‐driven skills.
  • [OutcomeStudents 3]
    • will
demonstrate

digital

[College Core or Program Core]

  • [Core Outcome 1]savvy.
  • [CoreStudents Outcomewill 2]develop professional skills necessary for the marketing field such as initiative, conscientiousness, and interpersonal skills.
  • Students will collaborate in teams, cross-functionally, and/or in diverse environments.

? Download [Program Name]Marketing Outcomes (PDF)

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